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Penguin Infinite Game. How Great Businesses Achieve Long Sinek Simon

Penguin Infinite Game. How Great Businesses Achieve Long Sinek Simon

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Знаменитый автор книг о психологии и методике лидерства и предпринимательства предлагает новый, смелый и радикальный подход к стратегическому планированию бизнеса, упирающийся в ответ на один вопрос: вы играете в конечную или бесконечную игру? • Синек обращается к теории игр, чтобы объяснить, как предприниматели достигают успеха в долгосрочной перспективе. Он доказывает, что ориентация на будущее и здоровый, устойчивый рост - иными словами, бесконечную игру - главный залог успешного дела • Бестселлер New York Times • Книга на английском языке • New York Times Bestseller • The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game? • In The Infinite Game, Sinek applies game theory to explore how great businesses achieve long-lasting success подробнее
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