Long Distance Calling How Do We Want To Live? (2LP+CD)

It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible • The world's top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity - all endeavours that can be applied to aspects of modern life • This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom - all packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this book is a must

This landmark book tackles a deceptively simple idea: the more we spend time with people unlike ourselves, doing things together, the more understanding, tolerant, and even friendly we become • Combining fresh analysis with a wealth of fascinating examples, Jon Yates demonstrates the ways in which our societies have become disconnected, so that most of us spend less and less time with people who are different — as defined by age, race, or class, earning power or education • By answering a series of surprising questions, Yates reveals a set of truths that will change the way you think about yourself and those around you. What unites the England football team, the iPod and Singapore? How did a city that funded its schools the least become the best place to grow up poor? How did Silicon Valley come from nowhere to dominate the tech industry? How did a village of Italian-Americans become incredibly healthy while smoking cigars, drinking red wine and never exercising? And why is talking to our friends about politics the worst thing we can do for our democracy? • Fractured is ultimately an optimistic book, showing convincingly how great people are when they're united in diversity

The essential book for professionals and students looking to expand their business vocabulary. Bringing learners up to date with the language they need for business today, this book explains words and expressions, provides practice in using the new language, and also reflects recent developments in technology and business practice. With vocabulary drawn from the Cambridge International Corpus, a collection of real English compiled from authentic sources, learners can be sure that the language they're learning is up-to-date, relevant and natural. In addition, frequent notes are based on data from the Cambridge Learner Corpus. This second edition comes with a CD-ROM offering practice exercises and games, audio, tests and a phonemic chart